Signage – Ask Mr. Marketing

Take me out to the ballgame

What could be nicer than spending a gorgeous Saturday night with a bunch of friends at a baseball game? With that in mind, I found... Read more

July 13, 2017 branding consumer marketing corporate messaging direct marketing Marketing trivia product marketing Public relations Sales sales promotion Signage Strategic planning

Didn’t expect to see YOU here!

With last week’s partnership discussion still fresh in my mind, I found someone who got the memo. On Sunday we saw Wonder Woman at Mira... Read more

June 1, 2017 branding consumer marketing corporate messaging direct marketing job hunting market research Marketing trivia product marketing Public relations Sales sales promotion Signage speaking Strategic planning

You are what you wear

At 15 mom convinced me you can’t get into trouble dressing conservatively. She also said I should wear clean underwear in case I’m in an... Read more

May 30, 2017 branding job hunting Marketing trivia Public relations Sales Signage Strategic planning

The Best Sneetch on the Beach?

Last night at Alesmith Brewery my friend Dave noticed all the pretty girls. I couldn’t get past them all having tattoos. As I don’t sport... Read more

April 29, 2017 B2C b2c marketing branding budgets charitable giving consumer marketing corporate messaging non-profit marketing political marketing Public relations Sales sales promotion Signage social networking Strategic planning Web site marketing

Event marketing on a budget

It seems every week there’s a fundraising event aimed at generating support for a local non-profit. Golf tournaments, soccer games, bazaars … spring is the... Read more

March 10, 2017 B2B B2B Marketing branding corporate messaging linguistics Marketing trivia product marketing Public relations Signage Strategic planning

You’re calling it WHAT?

Driving through Corona I spotted a roadside sign reading PUS. Having a twisted sense of humor, I wondered who would want to buy the stuff.... Read more

January 27, 2017 Audio/Visual B2C b2c marketing consumer marketing corporate messaging Customer relations customer service product marketing Public relations Sales sales promotion Signage

Right this way, Mr. Squinty

In September I found myself at a branch of my bank awaiting a receipt. My time was spent perusing brochures, people-watching, and staring into space.... Read more