political marketing – Ask Mr. Marketing

Does “Merry Christmas!” REALLY matter?

A great deal has been made about whether to say “Merry Christmas” or “Happy Holidays.” It’s become a political debate, whipped by agendas that probably... Read more

November 15, 2019 B2B Marketing b2c marketing budgets business plans corporate messaging market research non-profit marketing political marketing product marketing Sales Strategic planning Web site marketing

Costs of a marketing plan

A CEO I know seeks to quintuple her revenues by 2025, but has no written plan for doing so. Oh yeah…I want a pony and... Read more

October 22, 2019October 23, 2019 b2c marketing branding business plans charitable giving consumer marketing corporate messaging Customer relations market research Marketing trivia non-profit marketing political marketing product marketing Public relations research Sales sales promotion social networking Strategic planning vendor relations

Staying Abreast of Marketing Trends

Don’t look now, but all eyes are quickly shifting towards this nation’s women. Perhaps it’s all an outgrowth of the #METOO movement. Yet while this... Read more

October 17, 2019October 17, 2019 B2B Marketing b2c marketing business plans consumer marketing corporate messaging non-profit marketing political marketing product marketing Public relations Sales sales promotion Strategic planning

Marketing as a Military Operation

Today’s conversation with a Navy SEAL taught me two things: Not all seals like fish; and Smart marketing’s like a military engagement. After all, military... Read more

August 21, 2019 Audio/Visual branding business plans charitable giving Customer relations Marketing trivia non-profit marketing political marketing Public relations Sales speaking Strategic planning vendor relations

My daughter, the opera singer

Regular readers know my daughter’s graduated from college with a degree in vocal performance. Now that she’s pursuing her operatic career, I naturally stepped in... Read more

June 27, 2019June 27, 2019 b2c marketing charitable giving consumer marketing Customer relations Marketing trivia non-profit marketing political marketing Public relations Sales social networking Strategic planning Web site marketing

How to Lose a Volunteer

Sleep’s a luxury for the over-committed. Sometimes my schedule gets so busy, I wonder how I’ve made it through the week intact. Family, clients, and... Read more

June 19, 2019June 19, 2019 business plans political marketing Strategic planning

I’m Dropping My Presidential Bid

At this writing, there are 25 major competitors for the presidency. Each claims to have the answers, vision, and infrastructure to lead America through 2024.... Read more

June 13, 2019June 13, 2019 B2B Marketing b2c marketing branding consumer marketing corporate messaging customer service direct marketing Email marketing linguistics market research Marketing trivia non-profit marketing Online marketing political marketing product marketing Public relations Sales Signage social networking speaking Trade show marketing Web site marketing

Learning To Write Better

Regular readers know I’m a stickler for good communications, oftentimes cringing at what passes today for quality composition. Too often I’ve encountered emails with dead... Read more

May 23, 2019 b2c marketing branding consumer marketing corporate messaging job hunting political marketing product marketing Public relations Sales speaking Strategic planning Trade show marketing

About that first impression…

Mom said you get one shot at a first impression. So imagine my surprise when I noticed my dentist missing a tooth. I’ve known him... Read more