political marketing – Ask Mr. Marketing

An active, growing prospect list

For twenty years, on the first of each month, I’ve sent out a free newsletter to prospects, contacts, and friends. Not a templated item with... Read more

November 29, 2018 advertising specialties B2B Marketing b2c marketing branding business plans consumer marketing corporate messaging Customer relations Marketing trivia non-profit marketing political marketing product marketing Public relations Sales sales promotion Strategic planning Trade show marketing

What’s your name, Cookie?

Never in my years have I met a cookie I didn’t like…until now. It was from a trade show where a golf cart manufacturer was... Read more

October 18, 2018 B2B Marketing branding business plans corporate messaging Customer relations Licensing market research Marketing trivia political marketing product marketing Public relations Sales sales promotion social networking Strategic planning technology Web site marketing

I got mugged by Monsanto

Several years ago I heard a story about Exxon and Mobil merging. Supposedly, some smart guy jumped online, found the URL exxonmobil.com was available, and... Read more

October 4, 2018 B2B Marketing b2c marketing consumer marketing corporate messaging Customer relations customer service direct marketing Email marketing market research political marketing product marketing Public relations Sales sales promotion speaking Strategic planning Telemarketing Web site marketing

Does rudeness sell more effectively?

Chris Belden of Portland, OR, received a realtor’s postcard soliciting business. The attention isn’t surprising given Portland’s soaring housing market. “I get daily outreach from... Read more

September 20, 2018 business plans corporate messaging political marketing Sales Strategic planning

That jogger’s looking FABULOUS!

Every day for four years I’ve watched a woman run past my house. Rain or shine she’s out there, dutifully following her regimen. Since I... Read more

September 13, 2018 b2c marketing branding business plans consumer marketing corporate messaging Customer relations market research Marketing trivia political marketing Public relations Strategic planning

My personal straw poll

A recent article reported cruise lines are cutting back on their use of single-use plastics to lower their trash output. They know 500 million plastic straws... Read more

July 5, 2018 b2c marketing branding corporate messaging direct marketing Marketing trivia non-profit marketing Online marketing political marketing product marketing Sales sales promotion Signage Strategic planning Web site marketing

Leave It To A Musician

Regular readers know I’m all about finding ways to stand out of any gathering. With crowds growing ever larger in both size and number, the... Read more